OfficeLocale is a virtual coworking space. That means that we offer everything your business could need as if it had its own storefront, such as:
These days, many businesses start from a garage or a room in a house. Fewer and fewer people are leasing office spaces, and many people are working remotely from the comfort of their own home.
The problem, however, is that many businesses, services, and people need addresses. Not necessarily to operate a business, but because many of today’s business services require an address – and especially one that is not a person’s home. For example:
Every business, even those that offer nationwide services, is more likely to grow remotely first. It’s why so many companies start in places like LA and San Francisco, because they know that they need a local presence to grow their national one.
Google understands this. They put Google Maps listings (known as “Google Business” listings in the marketing world) right there in their search results, so if you search for a term related to your business, you get local results first.
So you can – and want to – show up locally. The only problem is that you need an address. You can, in theory, put a general “service area” but search engines typically refuse to put someone in there unless you have a physical address. OfficeLocale can provide that address in Thousand Oaks and Newbury Park.
Similarly, when you don’t have a professional address, then your personal address is usually the one that is available online and in public records. That can be a significant privacy concern, especially as your business grows. If you would like privacy, then you also need to make sure that you’re address is not the one that shows up first when people are researching your business.
At times, you’re going to share your address with others – either intentionally or unintentionally. People are more likely to trust companies that have physical addresses of some kind, because they believe it adds legitimacy. If you are using a home address, they may feel you’re too small or, even worse, a scam. But a business address gives the impression that you are a bigger, more trustworthy, more established company.
It helps to have an address you can send people to for them to mail you checks, or to visit for meetings, or to stop in if you need to see people in person. No one wants to get all that at their house, but if you have a business address, you have a place you can send people that is away from your home and designed around your business needs.
At OfficeLocale, we are here to help. We have two locations – one in Newbury Park, CA, one in Thousand Oaks, CA, both of which are here to help you manage your business away from your home. Come visit us today, or reach out with any questions.
This is a really insightful post! I especially appreciate the practical tips you’ve shared. I’ve been struggling with remote work productivity, and these suggestions are exactly what I needed.
